|When your company decides to utilize mobile marketing & qr codes into your marketing
campaigns, there is a lot to consider. Most importantly is when someone scans your qr
code it directs them to where you want them to go quickly. No one wants to wait up to 45
seconds for a normal website to download on to a smart phone and then find it is very
difficult to navigate because the site is not mobile friendly.
Nor, a mobile site that is dull and that does not work properly on their phone! Having a
mobile website and mobile marketing are two different animals. While mobile marketing
and mobile websites are in thier infancy, they are the fastest growing marketing
segments in the USA and the world. Is your company in the position to take advantage of
this new marketing segment?
95% of all mobile websites are built on a wordpress mobile platform. There are many
glitches that prevent it work properly! A wordpress is also not a true mobile website; it
works off of redirect script and java script to try to shrink down your current website into
a mobile templet. A wordpress site looks different on different smart phones, and does
not work at all on as many as 35% to 40% of all smart phones.
Imagine if only 60% to 65% of your customers that tried to visit your website were able to
actually be able to visit it. Then imagine that someone who visited your website last week
and now is unable to access it again this week. How many customers, or how much
business do you think you would be losing? You would probably start looking for a new
website designer or hosting company. Well this is exactly what is happening with your
mobile website, or what is going to happen to you if you decide to use a wordpress moblie
platform to start utilize your mobile marketing campaigns.
THE MAIN REASON FOR THIS IS THAT WORDPRESS IS A MICROSOFT PRODUCT.
GOOGLE & APPLE
DO NOT LIKE MICROSOFT
AND THEY WANT YOU TO BUILD AN APP
THEY MAKE WAY TO MUCH MONEY WITH THEIR APP STORES,
TO LET THE WORDPRESS PLATFORM TO WORK PROPERLY !
That is why you have to constantly update your java script just to make it properly work
some smart phones, and when you change the java script it stops working on others
The main reason for this is when MICROSOFT get it working properly on an
I-PHONE the guys at APPLE are changing the java script &
GOOGLE is doing the same for DROID based smart phones.
If you do not believe us , then ask yourself this question
" why did we never have to change the java script in our regular website?"
That is why using a wordpress platform wiil Limit Your True Mobile Marketing
Capabilities & Marketing ROI's. Your other option is to have an app built ,
You either have to have 3 apps built so that they will work on
I-phones, Droids & Blackberry's, to avoid what we call mobile alienation.
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